Sunday, June 22, 2008

Workout Muse 6-Week Boot Camp Workout Journal- Day 1

Workout Muse 6-Week Boot Camp Workout Journal

Week#1- Monday: Day 1

- Pre-Workout A- Part I: Pillar Stability Training

- Pre-Workout A- Part II: Movement Prep

- Workout A- Continuous Work

Work Zone#1- 10 minutes

Perform max rounds for time. One Round consists of the following:

Exercise#1- Unilateral Knee-Dominant Variation: Lunge Variation @ 10 total reps/leg
Exercise#2- Horizontal Push Variation @ 10 total reps

Your goal is to complete at least 10 rounds in 10 minutes. Once you can accomplish this, progress to more advanced exercise variations or increasing loading where applicable.

Work Zone#2- 10 minutes

Perform max rounds for time. One Round consists of following:

Exercise#1- Bilateral Hip-Dominant Variation: Hip Extension Variation @ 20 total reps
Exercise#2- Horizontal Pull Variation: Row Variation @ 10 total reps

Your goal is to complete at least 10 rounds in 10 minutes. Once you can accomplish this, progress to more advanced exercise variations or increasing loading where applicable.

- Post-Workout- Corrective Stretching and Self-Massage

IMPORTANT NOTES:

- For the first couple weeks of our boot camps, we always perform an elongated warm-up to ensure newbies can properly learn the movements and also to prevent injuries for de-conditioned/beginner trainees.

- We ALWAYS start with Continuous Work each and every phase. It’s the most SIMPLE workout for both instruction and performance purposes. By performing sub-maximal sets, clients can master the foundational body weight exercises in which all future exercise variations will stem from. In addition, this makes it easier for the trainer to get around and coach supervise new clients unfamiliar with or struggling with the movements.

- In the post-workout routine, we focus mostly on self-massage of the following high-priority areas: front and outer hips and thighs and thoracic spine mobilization. We then instruct the clients to reference relevant post-workout videos in our social network for other key corrective stretching and self-massage movements

- Be sure to bring the group together at the end of the workout and stress the importance of Eternal Eating and their Rapid Fat Loss Cardio Program to maximize results. Have your superstar clients vouch for the effectiveness of these program!

DONE-FOR-YOU TV Transformation Contest Email!

TV Transformation Contest Email

Below is the EXACT email we sent to land our GET SEXY MILWAUKEE TRANSFORMATION CONTEST. This contest has done AMAZING things for our business. We have established ourselves as local fitness celebrities and real world fat loss experts in such a short time frame. We are the “PLACE TO BE” for rapid fat loss in the local Milwaukee area.

We have had an UNREAL total of 17 TV appearances in the last 5 months and it all started with this email! Please use this email template to get your own TV transformation contest going to start building your business like crazy. Please keep us posted on your progress and send us your success stories!

Make More, Train Less!

BJ Gaddour, CSCS
www.workoutmuse.com
www.getsexybootcamps.com

Email Subject:

Your Program Name Transformation Contest for Your Viewers!
OR
Get Sexy Your Location Transformation Contest for Your Viewers!

To Whom It May Concern OR Insert Name,

We have a great story idea that I believe your audience will LOVE. We run fitness boot camps in the local _______ area. This revolutionary program consistently delivers unreal results with clients consistently losing 2-3+ lbs of ugly, unwanted body fat per week.
Our goal is to spread health and build a “GET SEXY” culture in ___________. We would like to offer your audience an opportunity to enter an EXCLUSIVE “GET SEXY _____ (Location) TRANSFORMATION CONTEST!”

We will select number of your viewers to work with us for length of time and we will change their lives for the better forever with our tried and proven integrated rapid fat loss training and nutrition system. The results will be SIMPLY incredible!

In addition this transformation contest will be worth over $16,000 in value to each participant who is selected thus providing UNPRECEDENTED VALUE to your loyal viewers. It will literally be like giving away a FREE car to each viewer!

You can update your audience with the participants’ progress as often as you feel is appropriate to build a buzz for the contest. This will be a very emotional and challenging journey for the selected contestants. There will be laughter and there will be tears. Not only will we be able to transform the lives of those that win the transformation contest but we will inspire other viewers following their journey to take action for themselves.

We believe your audience will respond with great interest to this contest and the story will generate a following during the process of this transformation. I can’t think of a person who isn’t looking to become healthier, lose a few pounds, or feel better physically, so this story will connect to all of your viewers in some way. We will be very strategic in selecting highly motivated contestants that represent a wide variety of demographics so that your audience will be able to identify with the contestants in some way to make them feel like they can do it too!
Please know this: We love what we do and we are never outworked in providing the most rapid and lasting results around. We are the best in the business and your viewers NEED the life-changing information we will provide. This will build so much value for your audience and create a truly UNIQUE and INTERACTIVE outlet for your audience that will separate you from your competitors.

We look forward to hearing from you regarding this fantastic story idea. Please feel free to contact us with any questions you may have. We promise you that this contest will be the best addition your station makes this year ;)

Yours in Fat Loss,
____________
Your contact info

16-Week Rapid Fat Loss Cardio Program!

Hey Guys,

Here is the EXACT handout I give to my clients on day one of our boot camps and corporate wellness program. In conjunction with our rapid fat loss body weight training system and nutrition system, our clients consistently lose 2-3+ lbs of fat per week from this program!

I have provided the short version of this e-book to get something up here for now, and will pop in the completed version with separate scientific and real world sections to please all readers. But this has everything you and your clients need to get BIG-TIME results NOW!

Please feel free to hand this out to your clients or to use for bonus content or whatever. I hope this helps and I have a lot more of this stuff coming your way baby ;)

If you want to become an affiliate for our program and make a 50% commission and monthly passive income by ensuring your clients have a done-for-them interval cardio program automated to sound and music to compliment your resistance training sessions, see below:

Just click this link below to set-up your CLICKBANK link to become a WORKOUT MUSE affiliate:


http://www.clickbank.com/info/jmap.htm?vendor=WORKOUTMUS

You can embed the provided affiliate link in the attached banner or mask it with another line of text as a hyperlink.

Crank it!

BJ

Saturday, June 7, 2008

Boot Camp Clients LOVE Interval CORE Cardio!

As trainers, we know first hand how much our clients LOVE working the core!

Well, here's a great way to give them what they WANT while still giving them what they NEED!

It's called CORE Cardio:

You will perform all-out maximum effort for 30 s of a cardio exercise (e.g. stationary running, jumping claps, shadow boxing, etc.) followed IMMEDIATELY by 30 s of active recovery by performing a core exercise (e.g. front pillars, upper body twists, leg raises, etc.). You will repeat this 1-minute set up to 10x for 10 total minutes.

To view a sample DONE-FOR-YOU CORE Cardio Workout that you can perform ANYWHERE, please click the link below (you may have to copy and paste the link into your browser):

Part I: Explanation Video:



http://www.youtube.com/watch?v=2RmW2ICmcdU

Part II: Demo Video:



http://www.youtube.com/watch?v=zwFC81s-TR0


Remember, the best way to help your clients lose their guts are total body interval training workouts where you alternate between short all-out bursts of high-intensity effort and active recovery periods.

And by sneaking in extra core work during "active recovery periods" you are cutting their workout time in HALF while still ensuring maximal fat-burning and highly demanded ab work.

We recommend that you use these interval core cardio workouts in the following format:

1.) For when clients need an active recovery day during phases of your boot camps. We usually do this short 10-minute workout then do some corrective self-massage and stretching to regenerate their bodies.

2.) To provide to clients as short 10-minute active recovery workouts during transition weeks between phases of your boot camps so they can maintain their conditioning and get in much needed extra core work.

3.) To integrate into your basic boot camp workouts to switch things up. You can even modify this template the following ways:

- Strength Cardio: 30 s strength movement (push-ups, squats, lunges, etc.) followed by 30 s cardio movement (sprints, jumping claps, burpees, etc.). Perform in same format as prescribed for above.

- Strength Core: 30 s strength movement (push-ups, squats, lunges, etc.) followed by 30 s core movement (mountain climbers, wood choppers, med ball slams, etc.). Perform in same format as prescribed for above.

These are some of our most POPULAR and INTENSE boot camps workouts.
Trust me, your clients will love them ;)


Make More, Train Less!

BJ Gaddour, CSCS

http://www.workoutmuse.com


PS- Please forward this newsletter to anyone you feel will benefit from it so we can spread the health ;)

Wednesday, June 4, 2008

The EASIEST Hire You'll EVER Make!

It hit me the other day smack-dab in my face:

The best person to hire for to help expand your boot camps is one of your superstar clients.

Like a guy who loses 34 scale lbs in the first month and 70 lbs in first 100 days.

Like a guy who beat himself when he "CHEATED" and had 1.5 cups of berries.

Like a guy who has NEVER missed a workout and wimpers like a puppy in the pool of his own sweat at the end of every boot camp.

Like a guy who goes out of his way to fix the technique of other members of your group and provide motivational words of encouragement to newbies before and after each session.

A guy like Paul Lundh, a member of the SEXY 6 in The Get Sexy Milwaukee Transformation Conest (have you still not done one of these yet? if so you are loco!).

The other day, Paul emailed me this below after I told him to send me a basic resume of what he can offer to my business:

"BJ – Below are some of the things I am responsible for and some of my experience. I haven’t updated my resume in more than 10 years, so if you want something more formal, I will have to work on it.

As I told you on the phone, I really feel motivated and excited about a possible career change. I’ve never been an athlete before and I don’t consider myself one now, but I really enjoy working out and enjoy watching the way you interact with your clients. I think I’d be a great asset to your company.

I’ve done preliminary research and plan to begin studying to get my National Strength and Conditioning Association-Certified Personal Trainer (NSCA-CPT) certification. I don’t ever want to be fat, out-of-shape, and unhealthy again.

As you know, I don’t have a college degree. I joined the Air Force right out of high school, when I was 17 years old. I planned on going to college while I was in the AF, but I met Lisa, I fell in love, we got married, and we started a family at a very young age. I didn’t have the time or money to go to college after having children.

In the AF, I was in logistics; specifically in supply. It wasn’t a glamorous job, but it was a necessary job for the mission of the Air Force. I was involved in ordering parts and supplies for airplanes, vehicles, personnel, etc. After a few years, I became a supervisor and supervised lower-ranking personnel. I was very good at my job and I was always at the top of any military classes I took.

I was also in command of a small, armed, tactical force detailed to secure a large portion of Sembach Air Base in Germany, during Desert Shield/Storm. I loved the camaraderie of the people I met and knew while I was in the AF.

Military enlisted personnel aren’t paid very well, so I took a job as a waiter at the Officers club. After about six months, I was selected to be a night-manager for the Non-Commissioned Officers (NCO). This entailed managing people, bars, restaurants, and nightly entertainment. I also hand to handle customer issues. I was responsible for counting each cashier drawer for accuracy nightly and ensuring the facility was secure before leaving.

I planned to make the AF a career, but I had the opportunity to get out and move home so my children could grow up with their grandparents.

As you know, I currently work for the Department of Veterans Affairs. I’ve been working for them since 1998. When I started, I worked in PC Support, which deals with end user PCs and software issues. Customer service was a huge part of the job.

I was promoted to a programmer position, but programming wasn’t exactly my cup of tea, so I took a networking position. These positions responsibilities included ensuring network connectivity of all PCs, servers, printers, network switches, routers, etc. Manage 40+ network servers.

I was promoted to the Desktop Manager position, which I continue to hold. These positions responsibilities include:

• Serve as the computer expert on project teams that include medical staff, technical specialists, management officials, computer programmers and system vendors.
• Manage one Network administrator, five PC Support maintenance technicians and two helpdesk technicians. Assign work assignments, review performance, and provide technical guidance.
• Identify problems for specific issues in IT areas and create solutions for these IT problems.
• Primary POC for all special IT projects
• Install, test, troubleshoot software and hardware for the medical center including, but not limited to: Windows XP, Apple OSX, Microsoft Office, McAfee Virus protection, Adobe software products, and many other software packages.
• Create user accounts for employees and manage network permissions
• Create user applications using Visual Basic 6

I have about 36 + college credits, I earned from 1998 – 2000. I planned to get my degree in the IT field, but my dad became ill and I stopped going to school because I couldn’t focus and I never went back. I received an A in every class, except for algebra; I received an A- in that class.

I’ve thought about this for a long time and I know I can and will do a first-rate job for you. I want to give back, not only to you, but also to others like Lisa and I that have struggled with weight. I have to be honest with you, I am also thinking about myself. If I become a CPT, I will almost guarantee that I won’t ever go back to the way I was before. I know the journey may not be easy, but I’m up for the challenge."

Talk about the easiest hire of all time.

He knows my training system and nutrition system to a T.

He is already a walking, talking billboard for my biz.

He is essentially a mini-me.

Oh yea, even cooler, my training system is digital so all I need to do is get him the pre-programmed mp3 soundtracks of WORKOUT MUSE and then all he needs to do is press play, coach, and supervise and make BOTH of us a lot of money!

Sure beats those outdated hundred+ page manuals nobody wants to read anyway ;)

Paul is going to be a GREAT addition to my team in the very near future!


Make More, Train Less,

BJ


http://www.workoutmuse.com


PS-
The one exception to this idea is with corporate wellness programs. It certainly doesn't make your program look good if you are stealing employees of the companies you train to work for you, ha ha. Trust me, I have already been there, done that with some inquiries of my corporate clients, but you don't want to even tread the gray zone here ;)

The Push-up Boot Camp!

Believe it or not, one of my favorite boot camp exercises is the good old push-up.

Most of your clients have bad memories of endless push-ups in gym class or as punishment conditioning for sports.

These experiences have led them to cast push-ups off to the side as a useless exercise considered to be TOO HARD and TOO BORING!

I know, I know... Your clients HATE push-ups!

Well, I am about to show you a video that will change all of this and make you and your clients a true believer in the endless possibilities of a push-up!

A push-up is the best upper body exercise in existence because it essentially is a total body movement that works the whole front side of your body (and more with some of the more advanced push-up variations we'll demo in the video).

Plus, sometimes it's all about the way you say things to your clients, particularly your female clients who don't care as much about strong upper bodies and flat tummies.

Here is the first thing I say when I introduce push-ups to my groups:

"A push-up is one of the BEST EXERCISES FOR FLAT, SEXY ABS!
Your ability to perform push-ups optimally is directly related to your CORE'S ability to stay tight and stabilize throughout the movement preventing any weak links between your upper and lower body. In other words, do push-ups for 6-pack abs!"

After saying this people seem to forget about their former issues with the push-up.

To see 29 different ways to do push-ups for your own body weight training boot camp workouts, please click the link below (you may have to copy and paste this link into your browser):



http://youtube.com/watch?v=x2poqZtCS9I

My personal favorite is the running push-up which really smokes your abs!

Furthermore, what a lot of trainers fail to realize is that true talent is the ability to intensity a movement without adding load AND providing the appropriate progressions and regressions for various fitness levels.

So impress the hell out of your clients during their workouts with the clockwork push-up or the bird dog push-up or the cross-leg push-up. They'll be taking up you and your program to all of their friends in no time!

And make prospects howl while trying the spiderman push-up at a public speaking engagement. 29 Different Push-ups makes for a great demo workout to show how you are different from the competition!

Plus demo Level I, II, and III variations where applicable before each workout so that ALL of your clients can workout at their current fitness level. This is how you bring 1-on-1 training to a group training environment!

Show people what's possible with their BODY WEIGHT... and you will not believe how much you will impress them and you'll literally have prospects knocking on your door!

Add these options into your own workout routine and boot camps to mix things up and keep your body and the bodies of your clients changing.

It's time to start having FUN with push-ups ;)

Make More, Train Less

BJ Gaddour, CSCS

http://www.makemoretrainless.com
http://www.workoutmuse.com

Tuesday, June 3, 2008

1 Dumbbell, 1 Helluva Workout

For an AMAZING done-for-you total body workout that can be done ANYWHERE, by ANYONE, at ANYTIME requiring only 1 DB, watch the video below:



http://youtube.com/watch?v=QMe8M0x0OhI

We did this exact CONTINUOUS WORK workout with our evening boot campers on Monday, and they were FEELING IT!

I did this exact same workout in my backyard yesterday morning with a 30 lb db, and I am FEELING IT today big time!

If you are looking for an EASY way to start up your first boot camp, really soak this video in.

Just show your clients 2 combination exercises that work the entire body with only 1 dumbbell (10-15 lbs for females, 20-30 lbs for males) and crank it for the best 20-minute workout of their lives!

They will be talking about this workout for days AND walking around like penguins to boot, ha ha.

Also, please feel free to send this video to your clients to give them ideas on how to get results at home or on the road with this simple and proven workout.

Crank it!

BJ Gaddour, CSCS


http://www.workoutmuse.com


PS-
Stay tuned for tomorrow's newsletter that will teach you EXACTLY what to look for in hiring trainers to run your group training programs!

PPS- This workout is more mentally challenging then anything else because you are working non-stop for 2 separate 10-minute segments. Make sure you tell your clients how special they are for getting through this 20-minute workout that would break the general population in only 5 minutes. This is how you build a physical culture and a community: it's you and your clients against the world!

DONE-FOR-YOU Info Product and Lead Generation Tool!

Spin to Win:

How to Spin Client Success for Massive Lead Generation and an Instant Info Product

By BJ Gaddour, CSCS
http://www.workoutmuse.com
http://www.makemoreworkless.com

Below is a template for a 45-60 minute conference call you can do with a select group of your superstar clients to best leverage the current success of your business. You can use a FREE conference call website like http://www.nocostconference.com or http://www.totallyfreeconferencecalls.com/ to record the call and then provide it as a bonus to your list, throw it on your website for prospects to hear, or sell it as an info product.

I. Intro Yourself and Your Program- 5 minutes

Show your passion and your reputation for results:

- Introduce Yourself: Who you are and what you are all about

- Introduce Your Program: Why you do what you do

- Call Purpose: To spread the health by sharing your client success stories to inspire others to take action

II. Social Proof- 15-20 minutes


Have your clients introduce themselves and tell their stories so that the listener can identify with them:

- Identity: Name, Age, Location

- Past Struggles: What didn’t work!

- Results to Date: weight loss, body fat reduction, dress/pant size reduction, health, lifestyle, etc.

III. Client Promotion of Your Program- 15-20 minutes

Discuss your program and how it works in a conversational format with your clients so that they can casually promote it to the listener for you:

a.) Training System (e.g. Workout Muse)

b.) Nutrition + Supplement System (e.g. Eternal Eating + Prograde)

c.) Unique Features (e.g. social support of a boot camp)

d.) Other Info Products or Affiliates


IV. Call-to-Action- 5 minutes

Show the listener that there is light at the end of the tunnel:

a.) Have your clients speak directly to the listener and challenge them to change by joining your program (“if I can do it, so can you”)

b.) Show how “the students have become the teachers” as your clients pass their wisdom to your prospects


V. Establish Community and Culture Through Client Appreciation- 5 minutes

Show how much love you have for your clients and how strong your relationship with them is:

- Thank them for all their hard work

- Tell them you’ll see them at the next workout (e.g. “it’s gonna be a tough one…”)

- Make inside jokes exclusive to your program (e.g. Paul is known as the sexy man beast)


VI. Contact Info and Plugs- 5 minutes

- Provide your contact info to build relationships with your listeners and show you want to help (e.g. Email me your questions @ workoutmuse@gmail.com, this also can be made into another audio recording in the near future to be added as a bonus or sold).

- Provide web-links to your products (e.g. For the exact training and nutrition system used by my clients, check out http://www.workoutmuse.com).

- Provide opt-in freebies (e.g. For a FREE rapid fat loss cardio interval workout soundtrack, sign-up for our FREE newsletter @ http://www.workoutmuse.com).

Check out the link below to hear a full audio recording I did with the SEXY SIX of The Get Sexy Milwaukee Transformation Contest using the basic format above @

http://67.55.158.41/wav/conf6882117_308638.wav

Make More, Train Less

BJ


PS- Stay tuned for tomorrow's newsletter where I will SHOW you how to start up your own boot camp and break your clients with just 1 DUMBBELL!